IMAGIN is leveraging media as a powerful tool for development, using communication to drive social change. Through youth training, community storytelling, and digital campaigns, IMAGIN empowers individuals to voice local issues and promote positive action. By collaborating with journalists, schools, and grassroots organizations, the initiative enhances awareness on critical topics like water conservation, health, and livelihoods.
This approach strengthens community engagement, policy advocacy, and behaviour change, making media an effective catalyst for sustainable development.